Case Studies

Web Design And Web Development Minneapolis

Front Range Honda SEO/PPC Case Study

Goals and Challenges:

Challenge: Spending $2,500/mon on Google and Yahoo! PPC campaigns and were not seeing the results
Goal: Dramatically increase their Internet exposure, branding and click-through rate for less money

The Solution:

Within the first 30 days we accomplished what we said we would with regards to the pay per click campaigns. We implemented a 10 term/10page search engine optimization and a link building campaign.

Benefits to the Client:

The client’s website traffic increased 80% in 6 months.

Client Testimonial:

“I would highly recommend WSI as a search engine marketing provider. WSI is a professional organization with top-notch customer service. They are always available to answer my questions. Overall, we have been more than satisfied with WSI and their performance and support. They have more than exceeded our expectations within a very short period of time.”

Tasty Bite Case Study

Goals and Challenges:

The main challenge was how they can leverage from the large amount of clients that purchase their products on a regular basis. Their clients buy their products but remain anonymous and they did not have any communication with them.

Objective:

The main objective of the website was to support the promotion of their products. They started a contest to win trip for two to India. The client had to send them the bar code of the product to enter to the competition. The website provided information and support. They also used it to build mailing list and used email marketing extensively to leverage from this effort.

The Solution:

Developed a new website using WSI eFusion, incorporated a new design and ensured the site included detail information about their products. It also features their promotions and the ability to subscribe to their mailing list to receive recipes and discounts.

Benefits to the Client:

With their new website, the client was able to get more leads and practice better communication with existing clients.

Client Testimonial:

“The website is great success. We were able to communicate directly with our clients and prospects and promote our products effectively. WSI eFusion is a great and user friendly system. We are happy to recommend your products and services to new prospects or clients.”

Flambeaux Lighting Case Study

Goals and Challenges:

The client has a well-established wholesale business but wanted to get into the retail sector. The problem was that none of their sales materials were geared for retail clients and they did not have any experience dealing directly with the public.

Objectives:

To create an e-commerce business model that would incorporate the website, email marketing, specials and promotions. WSI’s plan included the design of the new website, management of ongoing specials to drive business, paid search and a search engine optimization (SEO) strategy.

Benefits to the Client:

The site has far surpassed all initial expectations. We were concerned with the economy that many people would not be looking for this item which is definitely a luxury item. However, the site sold its first lantern within 24 hours and has generated significant revenue in the first 60 days. This is especially good news given that the winter has traditionally been the slow time for this client, so we are very excited about the possibilities for this spring.